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Is this another name for consulting? |
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No. While a business coach definitely does some consulting, a consultant does not coach. A pure consultant is basically a specialist dealing with a certain area of a business. For example, a consultant might be able to tell you how to eliminate waste in a manufacturing process. Typically, a consultant is project/problem specific, and details his findings in a report. A coach doesn't concentrate on a single area, doesn't necessarily prepare formal reports, doesn't concentrate on ONLY the business, and doesn't leave once a specific project is completed. A coach is there for you - 24 hours a day - to help you, guide you, motivate you, improve you, and improve your entire business.
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